✨ Editing
Saturation
The intensity or purity of colors in an image.
What is saturation?
Saturation describes color intensity, from gray (desaturated) to vivid (saturated). Adjusting saturation in post-processing can make product colors more vibrant or more muted. For accurate product representation, saturation should match the actual item.
Pro tips
Avoid over-saturation that misrepresents product colors
Use vibrance instead of saturation to protect skin tones
Related terms
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